FOR
Net Atlantic Email Marketing Blog
CATEGORY
Illustration
Illustration
DESCRIPTION
Created original vector and raster graphics in support of blog content to be published in order to eliminate costs in procuring stock art, to reinforce branding and to maintain a more uniform look and color palette on the blog. What’s more, collaborating with the writer du jour tasked to provide the blog content (such as in the case of those pertaining to Small Business Week) often led to larger, more far-reaching content marketing efforts that proved to be more effective than a one-off, stand-alone post would have been.
Also, it was just fun to do.