MAGELLAN

DESCRIPTION
Merchandising Cloud, One Door’s chief product, was part of a larger workflow that governed how visual merchandisers at the corporate headquarters end would create planograms, coordinate supply chain and shipping efforts, plan store-wide resets and campaign pushes as well as communicate all those planograms and merchandising execution information to store teams themselves at their various locations in the world. Magellan, though technically part of Merchandising Cloud, was the companion piece and the receptacle by which individual members of store teams consumed those communications.

The UX for Magellan posed some challenges that its parent application did not have: 

• the UI must be able to accommodate a tablet’s screen real estate as this would be used on the salesfloor
• the workflows must take into consideration the constant disruptions sales associates would experience at a retail location
• the overall user experience must be very intuitive and easy to learn as ample training time was a luxury most businesses could not afford given the turnover rate of its employees
• user input by way of typing may not always be possible, givem the cramped confines of the mobile real estate available and, consequently, other such inputs should be considered and prioritized (chief among these were swipe gestures and tablet cameras)

See the One Door Product Style Guide for more information on Merchandising Cloud, the parent/companion application to Magellan.